Blogging

One of the simplest explanations of what a blog is can be found here.

Once you’re done reading that, I suppose you would want to know how a blog compares to a website. Sheila lays it down nicely for you here and Dave Taylor’s explanation ain’t bad either.

If you’ve still got doubts about what a blog is or what it does, post your comments and let’s clear it up.

 

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Me Speak No Geek

Ok, this is the category where I bury all types of depressing jargon talk and bring you easy-to-understand explanations of today’s Internet technology. I like definitions that speak to me in plain English. I’m sure you’re the same.

Everything should be made as simple as possible, but not simpler.

                                                – Albert Einstein

There’ll be lots of linking to other sites – sending you to existent, well-written material by other bloggers and authors. I’ve read many of their materials and am sure you’ll benefit hugely from them.

The litmus test of my efforts would be for you to borrow a six-year-old kid from a neighbor – if only you don’t have one of your own – and explain what you’ve read. If the child doesn’t get it, Blogging Starthen I’ve not done my job. If he throws a better explanation at you, tell him to start his own blog and stop stealing my thunder!


You Don’t Have An Excuse Not To Succeed

Yes, there is a learning curve to doing business online. But then again, there is a learning curve to doing business offline. The learning curve is not an excuse not to get online. There are books, courses, mentors, free information online, forums, blogs, to guide you towards being a roaring success online. Help is there if you want it.

Because the pace of the Internet is so fast, with new technologies springing up faster than Bush can take to pronounce “nuclear” correctly, the rules of online engagement are continuously changing. This means you will be forced to change as well. Change is frightening. Why change something that is working so well for you? Let’s face it, we’re living in the New Economy. An economy where there is very little room for losers. Where changes come hard and fast and if you’re unable to tame this beast called change and learn to ride it, your days as an entrepreneur doing business online are numbered. Faced with Hobson’s choice, I know you’re sensible enough to opt for the ride.

With Technopreneur, I hope to make your entrepreneurial adventure a whole lot easier by supporting you to use internet technology towards the direction that benefits you the most. Business and technology are almost always entwined. Evolution of technology inadvertently leads to evolution in business. The one who spots technological trends and learns to use it, gains an upper hand over their competition.

If you’re just getting your feet wet with this whole Internet thingy, then there is no better time to start than now. If you’re already an entrepreneur with virtuosic keyboard skills and dexterous mouse control, there is no better time to take your business success to another level than now. Either way, get started!

 

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All You Need Is Business Purpose

If you own a brick-and-mortar store, your reach has just been super-sized to an international scale with no more effort on your part. How cool is that! Forrester research has stated that the online retail market will be responsible for 10 percent of total U.S. retail sales by 2008. Even more interesting, Forrester has estimated that UK online consumers will outspend their U.S. counterparts, causing a surge in Europe’s net retail from 103 billion euros to 263 billion euros. All that by the year 2011.

Think you might get a bite off that €263 billion European pie? I don’t see why not. The Internet has leveled the playing field for everyone. You don’t even need a physical store to look attractive to your customers. Setting up an online store on Ebay, Amazon, or Yahoo can get you competing with the largest brick and mortar store in your industry, with far less money and even far less time. If executed properly, you will be making far bigger profits. You can choose to be the Wal-Mart of the online world or even Harrods. Who’s to stop you? Nothing stops an entrepreneur.

Really, the barriers to entry of doing business online are set so low, it’s almost a free-for-all for anyone with a business purpose. Jeff Bezos had a business purpose and look where that got him.

 

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A Phoenix Rising

If you’d been following the news back in the 90s leading up to 2001, you would have noticed the hullabaloo about the dotcom bust. You might have even been part of the bubble burst. I know I was.  The naysayers were basking in the glory of being so pessimistically right, about how the Internet was merely a passing fad, not something to be taken seriously. More so, not something that a business could be built around. Entrepreneurs were brutally hung out to dry by the media whilst venture capitalists who had eagerly ponied up the cash, were handed rusty shovels to bury their losses.

Fast forward to 2006, and dare I say, the Internet has evolved into the largest interactive media infrastructure for conducting business online. So powerful is the Internet today that not having a dotcom behind your business name is almost reason for treason within the business community. You will be discriminated against and before you realize it, you’re made an outcast. Customers have caught on to this discriminatory act and joined in, which, I think is fully justified. Why?

Because today, every entrepreneur and business needs an online presence. Even if your web presence is void of any e-commerce capability, having a single page describing your business is a step towards online maturation. By merely setting up a website, you have torn down all barriers of communication and bestowed upon yourself global visibility. The implications are far-reaching.

 

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